Regular readers of this blog and those who follow Raven on social channels know that we're launching our new reporting engine soon. A select few were invited to participate in hands-on usability testing. A few dozen more were given early, early, early access to the new release. You are what is known in the world of software development as "beta" testers.
I'm a guinea pig, too, only I have a public forum where I can walk you through my process.
Here are the results of Raven's marketing efforts around its Google Analytics launch in June 2014. Learn what worked and what didn't.