CustomRank: More details on 'Weapons of Mass Marketing' show

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CustomRank: More details on ‘Weapons of Mass Marketing’ show

Weapons of Mass Marketing Podcast brought to you by WebmasterRadio
This is serious business.

It’s that time of the month again.

You know, the first Tuesday of every month, when Raven Tools’ Jon Henshaw and Taylor Pratt pull out their “Weapons of Mass Marketing” radio show.

Today, they’ll be talking about CustomRank, which Raven released in proof-of-concept form (i.e., geek toy), last week. They’ll share thoughts on why it’s important for Internet marketers to create their a custom ranking algorithm, with examples from those who have already started using CustomRank.

As always, the first person to email Taylor Pratt with the secret word from today’s show gets a prize.

Tune in at 1 p.m. EST to WebmasterRadio.FM.

Weapons of Mass Marketing” airs on the first Tuesday of every month at 1 p.m. EST. Hosts are Jon Henshaw, Raven Tools product manager, and Taylor Pratt, Raven Tools product marketing manager. Episodes are archived exclusively on WebmasterRadio.FM, and they are available on iTunes.

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Arienne Holland is the Director of Marketing and Customer Experience at Raven. She divides her time between outreach, writing, teaching and understanding developers. Before Raven, Arienne spent more than a decade as an editor and graphic designer for Gannett. She was a 2010 Pulitzer Prize Finalist for team breaking news journalism. She likes bread, books and bourbon.

More about Arienne Holland | @RavenArienne

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