SEO metrics that matter: A Raven Tools Hangout recap
Missed Raven’s recent Google Hangout on Air about the SEO metrics that matter? Don’t worry; we’ve got you covered.
In the recording below, you’ll see that panelists Jon Henshaw, AJ Kohn, Demian Farnworth, David Harry, Steven Shattuck, Max Minzer, Annie Cushing and I had a lively discussion about SEO metrics, Google algorithm changes, and their favorite pet metrics for a marketing edge.
Some moments to look out for:
At 1:30, hear all about Penguin 2.0 and Google algorithm changes
At 10:00, the panel discusses where Google is headed
At 11:20 and 19:30, hear David Harry swear
At 25:23, find out what makes AJ Kohn want to tell clients to shut up
At 26:00, hear our panel discuss search queries data
At 37:20, hear Demian Farnworth talk about the content metrics that Copyblogger measures
At 41:40, learn about Annie Cushing’s data-focused SEO approach
At 58:20, learn a (not provided) workaround
At 1:01:30, hear the panel’s thoughts about Authorship and personas
If you only want to hear the audio from the hangout (you’ll be missing out on David Harry’s awesome business casual look), we uploaded it for you to Soundcloud.
Even more metrics that matter
- Read our guide to 28 SEO Metrics That You Can Sell And Report To Clients
- Download our resource 30 Social Media Metrics That Prove Real Value
- Read Raven CMO Jon Henshaw’s guide to the metrics that matter for SEO and social media
- Check out our two part blog post on SEO metrics featuring 16 real-world SEO practitioners
Oh, and make sure you add Raven to your Circles so you’ll be in the know when he host our next get-together.