Raven Archives

Ultimate List of Retargeting Tools

For marketers, everything translates to dollars spent and dollars earned. That’s why we believe in ads. For ecommerce in particular, marketing campaigns mean direct cash. But what you do with all those visitors who clicked on your ads or visited your site and left? These … Read More

5 Ways to Be a Social Media Supersleuth

Social media monitoring gets a bad rep. On one end of the spectrum, it’s the rote, boring thing you have to do to keep up with your brand’s mentions. On the other end of the spectrum, it’s… well, super-creepy stalking. I prefer to think of … Read More

10 Ways to White Label Raven

When you work with clients (or prospective clients), you want to look your best. Let Raven help. In a few simple steps, you can produce a professional report that lets your brand shine. No matter what degree of branding you want in your reports, Raven … Read More

Six Signs You’re Contracting Viral Content

Every brand-related piece of content is released with high expectations. Publishers want readers to quickly find, thoroughly enjoy, and enthusiastically share every piece. “Going viral” is the online content equivalent of winning an Oscar for a movie or Pulitzer for a book. But with a … Read More

When Time Matters, Webtise Relies on Raven’s Reports

If your agency offers multiple types of services, creating a single monthly report for a single client can take hours. If your agency started small but is growing rapidly, those are hours you can’t afford to spend on reporting. That’s the situation that longtime Raven … Read More

How To Compare Website Competitors in Raven

Raven’s Competitor Manager is your one-stop destination to keep an eye on all of your site’s competitors. Here, you can: Store and search competitors with ease Add competitors one at a time or in bulk Tag competitors for categorization and reporting You can also compare … Read More

The 5-Step Link Building Strategy

What does building solid relationships have to do with marketing? Everything, really. How do we bring attention to our websites and businesses? By acquiring links from other websites to boost our online visibility. And through building links, we’re doing something far more important: we’re building … Read More

How to Hide Google Webmaster Tools Messages

One of the most valuable tools in Raven is our integration with Google Webmaster Tools, which gives users access to information on crawl issues, related keywords and, of course, keyword ranking data. (You do know that you can authorize your GWT account in Raven to … Read More

How to Use Raven for Affiliate Management and Recruitment

Raven Tools is best known for its SEO and social media management tools. But did you know you can also use it to help manage your affiliates and affiliate recruitment efforts? Raven has become a large part of our affiliate management services. If you have … Read More

How One Agency Found Social Media Zen with Raven

Social media simplicity — we all want it (or at least all social media marketers do). And one agency has been able to achieve it with the help of Raven Tools. Here’s how the team at Parthenon Publishing uses Raven to manage, analyze and report … Read More