Marketing Reports: How to Look Good No Matter What
For many marketers, the thought of reporting conjures up nightmares of Excel spreadsheets and a vortex of time-suck. You need to not only show the value of your work, but also present your results in terms your managers and clients will understand. Even worse, when a campaign isn’t working out as well as you hoped, you need to quickly analyze why and make adjustments.
But reporting doesn’t have to be a bad word.
In fact, Raven’s fast and easy reports can have you looking forward to the end of the month as they help you analyze your campaigns, make necessary changes and show off your successes.
In this episode of Marketing Flight School, learn 1) the types of marketing reports you should run on a daily, weekly and monthly basis; 2) best practices for the data and analysis you’ll include in your different reports, and 3) how Raven can help you build, brand, schedule and even automate all of your reports in minutes – not hours.
At 2:45, focus on reporting for yourself – how to glean insights to make smart changes.
At 8:00, learn the best practices for reporting as a manager within Raven.
At 14:30, get smart tips for better reporting to bosses and clients.
At 25:00, see exactly how easy it is to create a custom report with a step-by-step tour.
More reporting resources
- Learn more about Raven’s reporting engine
- Working with a group? Get the details on team reporting
- See how Raven’s reports can help land you new clients
- Find out how the wrong kind of reporting makes your link-building suck
Previous Marketing Flight School sessions
- Better, Faster, Stronger Competitive Analysis with Raven
- Why To Be Best Friends with Website Audits
- Juice Up Your Ranking Results
Join us Thursdays
Every Thursday at 11 a.m. Central we host a new webinar focused on making you a smarter marketer.
Next up: Business Development That’s Super Simple
What you’ll learn: The Raven data and tools you’ll use to cut your business development research and reporting time by half – or more.
When: Thursday, Oct. 10, 2013, at 11 a.m. CDT
Sign up now.
P.S. All of these training events are free and open to new, experienced and non-Raven users alike, so feel free to spread the word and invite a buddy.
Have ideas for other webinar topics and marketing tasks with Raven you’d like to see covered? Let us know in the comments!