Juice Up Your Ranking Results
Your website is ranking No. 1 for a keyword. Is anyone searching it? How often did people see it in that position and not click? Is it meeting business goals? For ranking results that really matter, you need a way to answer those questions and more.
In our latest episode of Marketing Flight School, Raven co-founder and CMO Jon Henshaw explains how Raven’s new rankings tool takes your basic ranking data and mashes it up with other data to deliver insights that will a) surprise you; b) improve your work; and c) help you report what clients care about most.
At 6:30, get the details on our latest feature that allows you to sort by keyword from Google Webmaster Tools, Bing Webmaster Tools or Google Analytics.
At 8:57, learn how to maximize your efforts with filtering and exporting options.
At 12:15, discover how to segment branded and non-branded terms for smarter insights.
At 14:00, dive deeper into the insights Raven’s Keyword Rankings tool can provide you and your clients.
At 17:30, see how it all comes together with Raven’s secret weapon – quick, easy and insightful reporting.
Raven’s Keyword Rankings tool uses data from Google Webmaster Tools. Haven’t set up Google Webmaster Tools yet? If you don’t verify your site, Raven won’t be able to display your ranking results! Here’s how to get started.
Previous Marketing Flight School sessions
Join us Thursdays
Every Thursday at 11 a.m. Central we host a new webinar focused on making you a smarter marketer.
Next up: Reports: How to Look Good No Matter What
What you’ll learn: Reporting is a necessary evil. You need to show your managers and clients results in terms they’ll understand. Not only can Raven build your reports in minutes, but when a campaign isn’t working out as well as you hoped, Raven’s reports can also help you analyze why, make necessary changes and communicate the new plan.
In this webinar, you’ll learn how to make sure your reports match client expectations — and how Raven reports can make you a better marketer in the process.
When: Thursday, Oct. 3, 2013, at 11 a.m. CDT
All of these training events are free and open to new, experienced and non-Raven users alike, so feel free to spread the word and invite a buddy.
Have ideas for other webinar topics and marketing tasks with Raven you’d like to see covered? Let us know in the comments!