Did you know? How to narrow your Social Monitor search

How To

Did you know? How to narrow your Social Monitor search

A while back we wrote about how to set up advanced searches in Raven’s Social Monitor using Boolean terms.

In addition to those kind of advanced searches, Social Monitor, powered by our data partner uberVU, also provides a number of other features to help you narrow the scope of your search.

With the ability to specify sources, type of results, languages, author and level of reach, you can really get the most relevant results for each of your searches. Plus, you won’t have to skim through irrelevant results. Let’s take a close look at how to accomplish this.

General search options

First, we’ll go to Social > Monitor and click the New Search button.

In the search term field, enter the keyword or keyword phrase that you would like to start monitoring. For this example, I want to see all mentions of “crocheted hats.”

  • Source: Social Monitor has more than 20 sources, including social sites, blogs, news sources, photo sites and more. I can stick with the default option of “All Sources” and receive results from all the sources listed. Or I can choose any specific site I want to focus on. Let’s select Blog Search, Facebook, Twitter and Flickr.
  • Type of result: This field lets me limit my results to only the type I’m looking for, whether that’s comments, Facebook posts, checkins or many other options. Once again I can choose “All Type Results” to see everything, or choose just a few. I’ll focus on links, videos and photos. Now everything under the general tab is all in place.

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Advanced search options

Moving on to the Advanced tab, we’ll see even more options to help improve and narrow down our search.
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  • Title: This is where I can give my search a name that’s different from the search terms I entered previously. This title is what will be displayed on the main Monitor page.
  • Daily Alerts: This button lets me choose to receive alerts when a new mention of my search terms is discovered. (When notifications are turned on, you can view them in the Messages section of Raven.
  • Post author: This option allows me to narrow down the mentions that will be returned to only a certain author or authors.
  • Language: Although by default Social Monitor is set to English, the list of languages it can monitor is quite extensive. Select from more than 50 languages including my native language, Catalan.
  • Sentiment: Social Monitor automatically assigns a sentiment of positive, negative or neutral to each of its results. This option allows you to select any of those three sentiment categories to be returned exclusively. Otherwise, leave it on the default choice of any.
  • Reach: In this Twitter-focused section, you can narrow down results that will be returned to just those originating from accounts with a certain number of followers. This is particularly useful if you are trying to gather mentions from influencers.

Once your search term options have been set, click the Save button.

An important note: These options are not limited to new searches. If you have a search already set up and would like to make changes to it, such as switching to a different language, adding a source or changing the sources, simply navigate to the search in question and click the Edit button at the bottom of the keyword or keyword phase. Raven will open a window like the one shown above for you to make your changes.

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Once you are set with your changes, save them and let Social Monitor start gathering results.

 

It’s not eye-REEN, it’s e-RAE-nee. You can’t underestimate this gentle woman, who speaks fluent Spanish, cooks, and is earning a psychology degree for fun.

More about Irene Phelps | @RavenIrene

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