Dear Raven, how do I report on Google Analytics conversion goals?

How To

Dear Raven, how do I report on Google Analytics conversion goals?

Dear Raven,

“Is it possible to report on Google Analytics conversion goals that are set within Google Analytics?”

— Dave van H.

Dear Dave van H.,

Yes, you certainly can. First, here’s how to enable Google Analytics conversion goals in Raven if it’s not already setup for a Website:

  1. Go to Metrics > Google Analytics.
  2. Click the “Customize Tool” icon.
  3. Check to enable goals then click “Save Changes.”

Now, go to Reports > Wizard. Create a new report, and if you add a “Google Analytics: Summary” module, towards the middle you will find the “Conversions” menu. Select the GA Goal you are wanting to report on. You can report on multiple Goals in one report by adding additional “Google Analytics: Summary” modules.

Our Google Analytics help document covers all you can do in Raven with Google Analytics.

You can email us at whenever you have a question about how to use our tools.

Arienne Holland is the Director of Marketing and Customer Experience at Raven. She divides her time between outreach, writing, teaching and understanding developers. Before Raven, Arienne spent more than a decade as an editor and graphic designer for Gannett. She was a 2010 Pulitzer Prize Finalist for team breaking news journalism. She likes bread, books and bourbon.

More about Arienne Holland | @RavenArienne

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