How To Archives

Did you know? How to understand Twitter metrics

Twitter is a valuable communications and customer service channel for lots of businesses. But how do you measure your performance there and report your efforts to bosses and clients? Raven builds in metrics and reporting features into our Twitter integration to make all of this easy. … Read More

Did you know? How to authorize Google Webmaster Tools in Raven

In March, we released an update to our integration with Google Webmaster Tools that dramatically overhauled the tool’s user interface and, more importantly, added Top Searches data – including average rank. With average rank, you can get real information on where people are finding your … Read More

Did you know? Create Twitter lists in Raven

Ah, those wonderful Twitter lists you use to keep track of different groups of folks on Twitter. Did you know that they can be accessed in Raven? Create a new list, or add folks to an existing one – all while working in Raven. Here’s … Read More

Did you know? How to edit a link record

Link building takes flexibility. At some point in your link building process, I am sure you have had the need to change a link’s destination URL, anchor text or perhaps something else. If you keep all your links in Raven’s Link Manager, editing a link … Read More

Did you know? How to set up exclusions in Site Auditor

In the two months since Site Auditor launched, we’ve crawled more than 4 million pages. We continue to receive great feedback from our users on how to improve it, and have been updating it — adding new features and fixing bugs — almost daily. Most … Read More

Did you know? How to add screenshots to Raven reports

Ever wanted to add a screenshot (or other image) to a Raven report? Maybe there’s a new, niche Google Analytics reporting view that would really be nice to include for a client. Maybe you want to include a user-submitted photo from a social media campaign. … Read More

Did You Know? Raven’s Facebook Metrics: Reach

During the last couple of weeks the focus of our “Did you Know” column has been Facebook metrics within Raven. The purpose of this series is to give you a better understanding of all the data that we provide so you can fine tune your … Read More

Did you know? Raven’s Facebook metrics: Likes

Last week, we offered an introduction to the Facebook metrics available in Raven in Part 1 of this series. We covered metrics you see in the summary tab including metrics at the top, the summary graph and pages. Now we’re going to focus in on the … Read More

Did you know? Raven’s Facebook metrics: Summary

Usually, we like to use our “Did You Know” series to point out lesser-known features to help you get the most out of your Raven accounts. But for the next few weeks, we’re going to instead focus on explaining something that we get a lot … Read More

Did you know? How to use filter sets in Raven

Filter sets are such a handy dandy feature for Raven’s data-rich tools. These shortcuts make it easy for you to refine records and pull from lists of data just the information you’re looking for. Once a filter set has been set up, you’ll be able … Read More