Raven Archives

Raven Puts the GooGoo in Google Analytics Reporting

Update Wednesday, June 11, 2014, 2:15 p.m.: The updated Google Analytics reports are now live in Raven. Check out what’s new and improved below, enter our GooGoo contest, then go play in your Raven account! Ever had a GooGoo Cluster? It’s a milk chocolate, caramel, peanut and marshmallow … Read More

(Re)-Introducing Google Analytics Optimized for Marketers

When Raven first integrated Google Analytics (GA) data several years ago, we solved three problems online marketers had with GA. Marketers couldn’t find their way around a complex GA navigation. Raven created a simpler navigation. Marketers couldn’t find or create the metric views they wanted in … Read More

Raven Welcomes More Smart Birds

Without question, online marketing encompasses more strategies, tactics and techniques by the day. In turn, Raven encompasses an array of tools and reports to help overwhelmed online marketers. There’s a lot to communicate clearly to people checking out Raven for the first time. That’s why … Read More

How the Heartbleed Bug Affects Raven Customers

Update Wednesday, April 9, 2014, at 1:19 a.m. CDT (GMT-6): We reset the Raven system, which logged all customers out automatically. We strongly recommend that you change your password before you log in again. This closes the Heartbleed Bug vulnerability for Raven customers. You don’t … Read More

LinkedIn Marketing Arrives in Raven

LinkedIn integration for easy management and consolidated reporting was our No. 1 request from customers last year — and for good reason. It’s the largest professional network with some impressive demographics. Now, directly from Raven, you can promote and engage in conversations across LinkedIn, from … Read More

Sayonara, Courtney! (Psst… We’re Hiring)

If you’ve ever asked @RavenTools a question, there’s a 95% probability that Courtney Seiter found you the answer. She’s definitely the person who created that funny pie chart about social media ROI that you liked on Facebook. Today was Courtney’s last day at Raven. The … Read More

Did You Know? View Data Trends in Google Analytics

Sometimes the best data tells the simplest story. That’s definitely the case with Raven’s trendlines, which we place over your Google Analytics data to allow you to get a quick overview of the direction your metrics are going. When we launched the new Raven last … Read More

Google Rankings Just Got Even Better in Raven

Thanks to some recent changes at Google, we have some great news for customers who use rankings in the Raven platform – and for SEOs in general. John Mueller, Webmaster Trends Analyst at Google, recently posted that Google Webmaster Tools (GWT) will now provide more … Read More

Did You Know? Upgrade Your Google Analytics Reports

In 2013, we radically redesigned Raven, making it a simpler, more modern experience for our users. We also launched some cool new features along with the new Raven, namely a brand-new keyword rankings tool and a major upgrade to Google Analytics. These days, your Google … Read More

The Year in Raven (And What We’re Up To In 2014)

2013 was a bit of a wild ride for Raven. All-in-all, it was an exciting and productive year that included a complete makeover of the platform and several major new tools. JANUARY: Goodbye, scraped data It all kicked off in January with the removal of … Read More