Content Archives

Ultimate list of conversion optimization tools

There's a growing number of conversion optimization tools out there. Taylor Pratt of Raven Tools has compiled a comprehensive list that we'll continue to update. It's a helpful resource for anyone working on a website's conversion and usability to save time and get better insight. Read More

5 Simple Tips for the Perfect Blog Interview

If you know who I am, then you’ve likely noticed that I’m a huge a fan of interviewing others for blog posts. It’s a fantastic way to leverage current business relationships, start new relationships and drive new traffic to the blog, but the best part … Read More

Mobile SEO Preparation for a Semantic Web

The market of 4-billion-plus mobile phone users — and not just high-end smartphones like the iPhone, but also the still-growing Android devices — easily eclipses the approximately 1 billion computers worldwide. That’s a quadrupling of reach for Internet Marketing. To prepare your sites for expanded search … Read More

How to Fix a Website with a High Bounce Rate

If you have a high bounce rate on your website, you’re not alone. Analyzing the underlying factors which lead to a high bounce rate can be the difference between hitting your conversion target or consistently losing customers. A high bounce rate should be considered as … Read More

Google’s Fast Flip Repackages News Publications with Innovative Format

If you haven’t tried Google’s Fast Flip, yet, it’s worth a click. Earlier this month, the company released a “labs” version of its latest product. The web and mobile pages of Fast Flip are designed to allow users to quickly access content from 39 prominent … Read More

How to Stay Safe from Duplicate Content by Using .htaccess and 301 Redirects

It’s not uncommon for a site to have mutiple domains and sub-domains pointing to the same content.  For example, you can get to this site using sitening.com or www.sitening.com.  But for on-site SEO it is important that all requests are 301 redirected to a single … Read More

How to Easily Manage Multiple WordPress Sites With One Database and One Code Base

Updated with security fixes We create a lot of websites at Sitening. Although most of our clients use our yet-to-be-released custom content management system (CMS), most of the micro-sites and blogs we build use WordPress. Depending on the client and the strategy, we can sometimes … Read More

Proof That Linking Out Actually Engages Readers

There are many reasons to link out from your website. Sometimes it’s to link to a trusted partner or to a sister website. If you’re a search engine optimizer, you link out because it helps your website perform better on search engines (I’m not talking … Read More

Do You Have An Online Strategy? Rex Hammock Does

I can’t tell you how many times I’ve struggled to get clients to agree to put a simple blog on their company website. The idea of semi-casual publishing on a corporate website, even for small companies, often feels like a daunting task for decision-makers and … Read More

How to Grab a Screenshot of an Entire Web Page

Web designers and marketers often need full-size screenshots for before-and-after shots and also for portfolio pieces. Fortunately, there’s many ways to create website screenshots. However, among all of the options, my favorite way to make full-length screenshots is by using Screengrab! — a Firefox Add-on. … Read More