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The Raven Blog

We write tips for digital marketers and we create beginner through advanced guides for search engine optimization. Improve your SEO and Content Marketing game.

How to Track Events in Google Analytics

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Raven’s Ultimate Lists for Internet Marketing

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What does Twitter’s t.co mean for brands?

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Ultimate List of Blogging Tools for Pros

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How to use Google Hangouts for your business

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6 things food trucks can teach us about social media

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Posts written by Courtney Seiter

How to Track Events in Google Analytics
By Courtney Seiter

January, 2012

How to Track Events in Google Analytics

Earlier this month, Raven launched a free, new tool called Google Analytics Configurator, or GA Config for short. GA Config is for marketers who want to get the most from Google Analytics but don’t want to spend hours rooting around for the right code. VP of Product Marketing Taylor Pratt created the site after finding […]


Raven’s Ultimate Lists for Internet Marketing
By Courtney Seiter

January, 2012

Raven’s Ultimate Lists for Internet Marketing

Over the past two years, we’ve compiled quite a list of lists. These are the most, best, greatest, ultimate resource lists for Internet marketing—from social media, SEO and PPC to blogging. Ultimate list of Twitter marketing chats Twitter chats occur for almost any topic you can think of – in fact, there are so many […]


What does Twitter’s t.co mean for brands?
By Courtney Seiter

September, 2011

What does Twitter’s t.co mean for brands?

Mmmmm, tacos. Sorry, I mean t.co. After rolling out its link-wrapping service more than a year ago, Twitter has recently begun converting the vast majority of shared links to this delicious form. And there’s more to come—much of which will affect how brands operate on Twitter. Let’s take a look at how the landscape is […]


ultimate-list-blogging-tools
By Courtney Seiter

July, 2011

Ultimate List of Blogging Tools for Pros

Blue Host You don’t have to look far to find a list of the best tools for beginning bloggers. A benefit for them, no doubt. But those of us who have been around for a number of years often know about most of the conventional tools. So while the usual best-tools-bloggers-should-use lists are fine for […]


How to use Google Hangouts for your business
By Courtney Seiter

July, 2011

How to use Google Hangouts for your business

Don’t tell Google, but Raven is having a lot of fun experimenting with our unauthorized Google account. Last Friday, Taylor Pratt and I tried our first Google Hangout. Thanks to everyone who stopped by our video chat—it was a blast hanging with all of you! Since we’re all learning Google together, I thought I’d share […]


6 things food trucks can teach us about social media
By Courtney Seiter

June, 2011

6 things food trucks can teach us about social media

A few weeks ago, RavenMegan and I got all up on the new(ish) Nashville trend of food trucks when we geeked out and waited in a long-ass line for gourmet grilled cheese sandwich from a mobile eatery parked a block from our office. If your city is anything like Raven’s hometown, you may have noticed this multiplying breed of restaurants […]