All That Vista Offers

All That Vista Offers

Update by @RavenJeremy (July 2012): The blog post referenced here no longer exists so I’ve removed the links.

Yesterday, The Official Microsoft Connections Blog (whatever that means) offered a preview into “all that Vista offers a small business.”

This post, by Greg Randall, really is amazing. It’s a perfect example of marketing FUD designed to indirectly slam Microsoft’s competitors by making Vista appear compelling and feature-rich. But what makes this truly insidious is that it’s disguised as a genuine blog post – written by someone with seemingly no connection to reality or command of grammar. It’s nothing more than a collection of marketing bullet points hastily sewn together and thrown online. It is truly exquisite.

Remember, these features are “all that Vista offers a small business.” Let’s begin.

First up, “Vista is very easy to navigate and use.” When we first begin using Vista, the author tells us, we’ll notice “familiar elements such as the Start menu.” But this isn’t the same Start menu we grew accustomed to in Windows 95, or the slightly different versions in Windows 98 and ME, or even the redesigned version from Windows XP. No, this start menu has been streamlined to make “it very easy for you to navigate across all of the installed applications on your PC.” Microsoft has done this by eliminating the “cascading ‘All Programs’ view” in favor of listing all your PC’s applications in a single, scrolling, embedded window contained within the Start menu. Bravo. Getting rid of the three-deep, nested Start menus is a great idea. Taking all those icons and hiding them within a window you have to scroll to see is without a doubt a much better implementation.


Next on the feature list, “Vista offers new powerful yet very easy to use Explorers.” Apparently, Explorers will give us “more information and control while simplifying” how we work with files. The article doesn’t go into specifics about exactly which “Explorers” will be available, however early reports suggest they will be shipping the following as defaults:

  • Vasco de Gama
  • Ponce de Leon
  • Zheng He
  • Hernando Cortez

The author does offer a helpful picture which lists not only “traditional folders” but also “virtual folders” and a special area called “Common Places.” Add to this a context-sensitive Command Bar which changes layout depending on which file is selected (which went over *so* well in Office 97…read the fifth paragraph for more info on this) and you’re sure to have a hit on your hands.


Third, “Vista offers a new search tool called ‘Quick Search'”, which we can assume is different from the Quick Search mentioned at the top of the article since this one is in quotes. This feature also features changing Command Bars (note the capitalization).

Fourth, we’re told that “Windows Vista is the first Windows operating system” to feature “Windows Aero.” This is especially important because “all computers that meet minimal hardware requirements will see the Windows Vista Basic user experience.” This takes computing to a whole new level. We’re no longer interacting with a User Interface (UI’s are soooo 2005), we’re now interacting with a User Experience – UE. This experience offers extra “visual sophistication,” which will provide “clarity and confidence to Windows users.” Indeed.

The last reason “you might want to upgrade to Windows Vista” (did he just say “might”?) is Windows Flip and Windows Flip 3D. Windows Flip 2D, not to be confused with the Alt+Tab method from the previous five versions of Windows, “allows you to flip through open windows by using Alt+Tab.” Even more exciting is that Windows Flip 2D provides “a live thumbnail of each window, rather than just a generic icon and file name” – a feature previously not available.

Windows Flip 3D takes the flipping idea even further. “With Flip 3D, you can use the scroll wheel on your mouse to flip through open windows in a stack, and quickly locate and select the one you want to work with. Use Flip 3D to navigate through open windows using the scroll wheel on your mouse.” Awesome.

With all of these amazing new features there can be no denying that “Vista offers the best user interface of any operating system available today” by allowing you to work “faster with important new features like Quick Search and Windows Flip3d” (small letter “d”).

I can’t wait.

Jon Henshaw
Co-Founder and President

Jon is the Co-founder and President of Raven Internet Marketing Tools.

Jon is the Co-founder and President of Raven Internet Marketing Tools.

  • Jon Henshaw

    That’s classic. I particularly like the scrolling list on the Start menu. I would ask the question “what were they thinking?” but I already know that they weren’t thinking, so the question wouldn’t even be applicable.