10 reasons Raven Tools is excited for SMX 2011 (and only one is food!)

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10 reasons Raven Tools is excited for SMX 2011 (and only one is food!)

It’s September, which means it’s almost time SMX East!

Team Raven is exhibiting at this leading search engine marketing conference for our second year, so you know it must’ve been good the first time.

We are exhibiting at SMX East

Here’s a sneak preview of the 10 things we’re most excited about as SMX approaches. How about you?

1. Sessions!

Well, obviously. With more than 50 unique sessions focusing on PPC, SEO, link-building, analytics and more, there’s enough great information being shared at SMX to keep you buzzing for weeks afterward. Sessions like Eli Pariser’s keynote on the “filter bubble,” “The Great Correlation vs. Causation Debate,” and a discussion on the creep factor of search retargeting and remarketing put the SMX audience right in the middle of topical and hot-button issues in search marketing.

2. SMX After Dark

This year’s official after-party, SMX After Dark, benefits a fantastic cause: The Greater NYC chapter of Susan G. Komen for the Cure breast cancer research foundation. We’ll be attending Search for the Cure to hang out with internet marketers from around the world. Open bar + great cause = smart idea!

3. Swag

Get yo' self a Raven T-shirt
Backpacks! Tote bags! It’s always fun to see what the hot swag at each conference will be, and Raven Tools T-shirts are a constant crowd favorite (I promise we’re really not exaggerating; be sure to come on the first day if you are picky about your size).

4. SMX Expo Hall Reception

The Expo Hall gets about a million times more fun with the addition of drinks and snacks. Make sure you come visit us while you’re making the rounds!

5. Announcing a cool new Raven Tools feature

We’ve been putting the finishing touches on a pretty cool new feature that joins the Raven arsenal next week. Can’t tell you much more yet, but link-builders are gonna dig it. We’ll be showing it off during SMX!

6. The NHL store

Yes, the NHL Store. At least two members of Team Raven would spend the night here instead of a hotel if they could.
NHL Store

7. Social meets search

As social media becomes increasingly relevant to search marketing, SMX East has added a nice dollop of interesting social media sessions to its roster, including “Google +1 & SEO,” “Facebook, Twitter & SEO” and “Facebook Ads, Meet Search Ads.”

8. Liveblog coverage

While we’re posted up at the Raven booth and/or nursing a hangover, chances are that we’ll miss some awesome sessions. Luckily, that’s where liveblog coverage comes in. We’ll be checking out the always-excellent posts from Outspoken Media as well as AimClear‘s tweet and blog coverage.

9. Crack pie

Momofuku's Crack Pie
Momofuku Milk Bar, we are coming for your crack pie. Seriously, have you heard about this stuff? At least one of us (me) will be judging it against our grandmother’s famous chess pie. So, yeah. It’s on.

10. Meeting you!

One of our favorite things at conferences like these is meeting our customers in person, as they are invariably pretty awesome to hang out with. So if you love Raven Tools, want to use Raven Tools or just want to talk Internet marketing, come find us! We’ll go out for a drink. Or some crack pie. Your call.

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Courtney Seiter wrangled a smart, savvy community of Internet marketers as Raven's first Community Manager. She moved on from Raven in January 2014, but her social media and writing advice stands the test of time.

More about Courtney Seiter

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